Our Services
Based in the heart of Seoul, Hour-B is an independent marketing agency dedicated to the gaming industry — and the only agency officially recognised by Naver Game News. We combine deep local insight with global expertise to help publishers and developers connect with players in meaningful ways. From paid marketing and influencer activations to press outreach and community engagement, we deliver campaigns that boost visibility, build trust, and elevate games across all genres.
Amplifying Game PR with HOUR-B
With years of experience working closely with the Korean gaming press, HOUR-B has built trusted and lasting relationships with top industry media outlets. These connections allow us to effectively amplify your game’s visibility at every stage—both before launch and after release.
Our expertise lies in understanding how to tailor PR for the Korean market, ensuring your title not only reaches but resonates with the local gaming community. By leveraging our network, we help position your game where it matters most: in front of engaged players who are actively seeking new titles to explore.
Our PR services include:
Press Releases: Crafting and distributing impactful announcements that secure coverage in leading Korean gaming media.
Reviews & Recommendations: Coordinating with local media outlets for authentic game reviews and feature spotlights that build credibility.
Paid Media Opportunities: Offering premium packages that include sponsored articles and strategically placed display banners to maximise reach and visibility.
Whether it’s creating pre-launch buzz or sustaining post-launch momentum, we can give your game the spotlight it deserves.
Influencer Marketing
Build your brand identity and boost sales with approved local game influencers. Over the years, HOUR-B has worked with local game influencers specialising in multiple game genres, producing engaging and compelling game content. All of our content strictly adheres to our brand guide, ensuring its best quality and maximum reach. Recommended for small and large game developers and publishers who wish to boost their brand awareness in South Korea and engage with the Korean game community on a deeper level.
Content Localisation
We produce premium gaming content that is SEO-optimised for maximum visibility across multiple platforms, while adhering to strict Naver Game News content guidelines. With extensive experience in game review production, we understand the importance of conveying each story accurately and effectively. Our services include comprehensive support for Korean localisations and testing at any stage of development. We also offer expert consultancy on translating or transliterating game titles and character names to enhance searchability and audience reach.
Performance Marketing
Through our established partnerships with leading local game forums, influencer communities, and news channels, we secure premium advertising placements and exclusive feature opportunities for new releases, ensuring each title reaches its audience with maximum impact. Our strategy is data-driven and SEO-optimised, combining market analytics, keyword intelligence, and audience insights to enhance visibility and engagement across all major search and social platforms.

