We are not a regular digital marketing agency.

HOUR-B is built exclusively for gaming.

HOUR-B is a Seoul-based game marketing agency helping global PC, mobile, and console publishers successfully launch and grow in South Korea.

Backed by a network of 400+ verified gaming influencers across major gaming and streaming platforms, and trusted partnerships with leading gaming media outlets, we help publishers build visibility, credibility, and long-term player growth in South Korea.

Our services also include paid advertising, user acquisition, Naver community management, regulatory compliance, and local customer support.

From indie launches to AAA releases, we help games build visibility, credibility, and long-term community growth in the Korean market.

HOUR-B is an official friend of

We bring over a decade of experience in game marketing and press outreach.

HOUR-B delivers a specialised approach built specifically for the Korean gaming industry. We understand how players in Korea discover, discuss, and choose games, and we turn those insights into clear, effective strategies for our partners.

We actively manage game communities to support effective brand campaigns and KOL partnerships for launches and major updates, while also providing ongoing community maintenance, sentiment monitoring, and engagement to sustain long-term player growth.

Coffee Talk Tokyo Demo Play - Steam Event 🍵

Tech reviews highlighting steam deck and AOC Monitor

More videos

Powered by a network of 400+ verified gaming influencers in Korea.

Working exclusively with vetted influencer partners, we follow strict brand and content guidelines to ensure you collaborate only with creators who produce high-quality content and maintain professional communication standards.

👩🏻‍💻 SERVICES

We deliver end-to-end marketing and press services for global game publishers expanding into the Korean market.

📢 Important notice: The South Korean government has recently introduced new regulatory requirements for foreign game companies operating in Korea. Publishers with a significant local user base or substantial revenue may be required to appoint a local representative in Korea in accordance with local regulations.

💡We can support publishers by acting as a local operational point of contact in Korea, assisting with platform coordination, local communication, customer support handling, and compliance-aligned market operations.

HAVE A QUESTION? DROP US A LINE ✉

  • We deliver end-to-end UA support in Korea, managing ad setup, creative testing, and performance optimisation across Naver, Daum and Kakao, Meta, TikTok, and key gaming platforms.

  • We manage everything from gaming influencer sourcing to campaign activation and performance tracking. Our team works across all major Korean platforms, including Naver, YouTube, Daum and Kakao, Chzzk, and leading gaming forums to connect your game with creators who deliver real reach, engagement, and player growth.

  • South Korea has introduced strengthened regulatory requirements for foreign game companies operating in the market. Publishers with a significant Korean user base (around 100,000 users or more) or substantial local revenue are now required to appoint a local representative in Korea.

    We support publishers in meeting these compliance requirements by providing on-the-ground operational support, local communication, platform coordination, and ongoing market management aligned with Korean regulations.

  • We offer a fully managed service for Naver Blog and Naver Game Lounge, from creating official accounts to producing weekly content. This helps your game become a trusted brand on Naver and strengthens visibility on South Korea’s largest search and social portal.

    If you are new to NAVER please click here.

  • We partner with Korean Gaming Press for press release localisation and distribution, while managing all sponsored articles and advertorials in-house across major and niche Korean gaming platforms.

  • At HOUR-B, we provide full-service Galaxy Store marketing and localisation support for the Korean market. Working through a client-owned account, we manage Korean localisation, Naver outreach, influencer collaborations, storefront optimisation, and event-based user re-engagement to maximise visibility and performance.