We are not a regular digital marketing agency.

HOUR-B is built exclusively for gaming & TECH.

HOUR-B is a Seoul-based game marketing agency helping global PC, mobile, and console publishers succeed in South Korea.

Through our partnerships with Korean Game Press and Naver Game, we connect games with Korean players through trusted media coverage on Naver and leading outlets such as Inven, GameAbout, Game Chosun, and This Is Game, supported by KOL partnerships, digital advertising (DA), OOH placements, user acquisition (UA), Naver community management, and regulatory compliance and local customer support (CS).

From indie launches to AAA releases, we help titles build visibility, credibility, and long-term community growth in the Korean market.

Official Partner of

The text 'NEVER GAMES' in bold, capital letters on a black background.

We bring over a decade of experience in game marketing and press outreach.

HOUR-B offers a specialised approach built exclusively for the Korean gaming industry. We understand how games are discovered, discussed, and chosen in Korea, and we make that process clear and effective for our partners.

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Tech reviews highlighting steam deck and AOC Monitor

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👩🏻‍💻 SERVICES

We deliver end-to-end marketing and press services for global game publishers expanding into the Korean market.

📢 Important notice: The South Korean government has recently introduced new regulatory requirements for foreign game companies operating in Korea. Publishers with a significant local user base or substantial revenue may be required to appoint a local representative in Korea in accordance with local regulations.

💡We can support publishers by acting as a local operational point of contact in Korea, assisting with platform coordination, local communication, customer support handling, and compliance-aligned market operations.

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  • South Korea has introduced strengthened regulatory requirements for foreign game companies operating in the market. Publishers with a significant Korean user base (around 100,000 users or more) or substantial local revenue are now required to appoint a local representative in Korea.

    We support publishers in meeting these compliance requirements by providing on-the-ground operational support, local communication, platform coordination, and ongoing market management aligned with Korean regulations.

  • We deliver end-to-end UA support in Korea, managing ad setup, creative testing, and performance optimisation across Naver, Daum and Kakao, Meta, TikTok, and key gaming platforms.

  • We manage everything from gaming influencer sourcing to campaign activation and performance tracking. Our team works across all major Korean platforms, including Naver, YouTube, Daum and Kakao, Chzzk, and leading gaming forums to connect your game with creators who deliver real reach, engagement, and player growth.

  • We offer a fully managed service for Naver Blog and Naver Game Lounge, from creating official accounts to producing weekly content. This helps your game become a trusted brand on Naver and strengthens visibility on South Korea’s largest search and social portal.

    If you are new to NAVER please click here.

  • We partner with Korean Gaming Press for press release localisation and distribution, while managing all sponsored articles and advertorials in-house across major and niche Korean gaming platforms.

  • At HOUR-B, we provide full-service Galaxy Store marketing and localisation support for the Korean market. Working through a client-owned account, we manage Korean localisation, Naver outreach, influencer collaborations, storefront optimisation, and event-based user re-engagement to maximise visibility and performance.

  • From gaming monitors to the latest consoles, we work with trusted tech-specialised influencers in Korea to showcase your latest hardware through credible, hands-on reviews that influence purchase decisions and drive sales.